SAN DIEGO – Snack startup Chasin ‘Dreams Farm is scheduled to appear in the new reality TV series “Idea for a Billion Dollars” on Fox Business Network. The episode will air on May 3.
Chasin ‘Dreams Farm, which offers sorghum snacks, is among more than a dozen businesses selected to participate in a competition hosted by Bai Brands founder Ben Weiss. Six entrepreneurs will be invited to Mr. Weiss’s Lab Entrepreneurship Lab, The Basement, to compete for his up to $ 1 million investment and mentoring.
Sydney Chesin, founder and CEO of Chasin ‘Dreams Farm, uses terms such as “quasi-indulgence” and “snacks” to describe her sorghum-grown produce grown on a regenerative farm, a drought-resistant crop that is light and easy. covered with tapioca syrup and condiments. Varieties include sweet and salty, cocoa and cinnamon. Foods that resemble miniature popcorn kernels have significantly less fat than leading brands of ready-to-eat popcorn, without corn and without husk.
Mr. Weiss founded Bai, a line of ready-to-drink coffee and fruit drinks, in his basement in New Jersey in 2009. He sold Dr Pepper Snapple Group’s business for $ 1.7 billion in 2016.
Sorghum snack startup to appear on “Ideas for a billion dollars”
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